The event will run from 8-9 May 2019, and its mission will be to broaden support of forward-thinking, independently spirited hoteliers.

The Independent Hotel Show was founded in London in 2012, and has proven successful ever since. It brings together thousands of hotel owners, general managers, and key decision makers to source new products and services, as well as network.

The organisers say that Amsterdam has been chosen for being a “forward-thinking, attractive and accessible destination. The industry in Amsterdam is informal, open-minded, tech savvy and driven by ideas.”

Miranda Martin, portfolio director of Fresh Montgomery’s niche market events, said: “Our first edition of the Independent Hotel Show in Europe will broaden our passion for and support of the hotelier community into Europe, bringing together and redefining the current and future hotel landscape