In addition, the show will transform into one that was traditionally held just inside the Cobo Center, to taking on more of a ‘festival’ environment and holding events in venues around the city, including outdoors.
“Our show is undergoing its most significant transformation in the last three decades,” said Rod Alberts, Executive Director, NAIAS.
He added, “Detroit will continue to be a global stage for some of the world’s most significant and iconic vehicle reveals and host an unparalleled international audience of media and key industry influencers.”
NAIAS touches all facets of the industry and attracts the largest concentration of the world’s top industry leaders – from automakers and suppliers, to tech startups and venture capitalists, to universities and policymakers, according to show organizers.
“The North American International Auto Show is an amazing exhibition that showcases the most innovative and creative automotive companies around the world,” said Michigan Gov. Rick Snyder.
He added. “Moving the show to the summer opens up new opportunities for companies as well as creating new experiences for attendees.”
The show is run by the Detroit Auto Dealers Association and its Executive Board.