Held on the first Wednesday in June each year, the 2018 edition takes place on 6 June. Supported by 41 associations, GED is coordinated by UFI, the Global Association of the Exhibition Industry.

GED aims to raise awareness on a global scale of the exhibition industry, how it benefits the economy, and the variety of career opportunities it has to offer.

As with previous GED events, industry professionals and students around the world have been very active in the GED online campaign and many organisations are also preparing local events for GED18.

Corrado Peraboni, UFI’s president, says: “The GED initiative started in 2016 and the number of participants has grown rapidly over time. Exhibitions are a unique marketing tool for companies and provide a high return on investment for participants as well as the territories where they are held. The exhibition industry deserves stronger recognition and GED is the perfect opportunity to do this!”